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Author: Francesca Bargiela-Chiappini Publisher: Edinburgh University Press ISBN: 0748631836 Category : Language Arts & Disciplines Languages : en Pages : 528
Book Description
The Handbook of Business Discourse is the most comprehensive overview of the field to date. It offers an accessible and authoritative introduction to a range of historical, disciplinary, methodological and cultural perspectives on business discourse and addresses many of the pressing issues facing a growing, varied and increasingly international field of research. The collection also illustrates some of the challenges of defining and delimiting a relatively recent and eclectic field of studies, including debates on the very definition of 'business discourse'. Part One includes chapters on the origins, advances and features of business discourse in Europe, North America, Australia and New Zealand. Part Two covers methodological approaches such as mediated communication, corpus linguistics, organisational discourse, multimodality, race and management communication, and rhetorical analysis. Part Three moves on to look at disciplinary perspectives such as sociology, pragmatics, gender studies, intercultural communication, linguistic anthropology and business communication. Part Four looks at cultural perspectives across a range of geographical areas including Spain, Brazil, Japan, Korea, China and Vietnam. The concluding section reflects on future developments in Europe, North America and Asia.
Author: Francesca Bargiela-Chiappini Publisher: Edinburgh University Press ISBN: 0748631836 Category : Language Arts & Disciplines Languages : en Pages : 528
Book Description
The Handbook of Business Discourse is the most comprehensive overview of the field to date. It offers an accessible and authoritative introduction to a range of historical, disciplinary, methodological and cultural perspectives on business discourse and addresses many of the pressing issues facing a growing, varied and increasingly international field of research. The collection also illustrates some of the challenges of defining and delimiting a relatively recent and eclectic field of studies, including debates on the very definition of 'business discourse'. Part One includes chapters on the origins, advances and features of business discourse in Europe, North America, Australia and New Zealand. Part Two covers methodological approaches such as mediated communication, corpus linguistics, organisational discourse, multimodality, race and management communication, and rhetorical analysis. Part Three moves on to look at disciplinary perspectives such as sociology, pragmatics, gender studies, intercultural communication, linguistic anthropology and business communication. Part Four looks at cultural perspectives across a range of geographical areas including Spain, Brazil, Japan, Korea, China and Vietnam. The concluding section reflects on future developments in Europe, North America and Asia.
Author: Francesca Bargiela-Chiappini Publisher: Palgrave Macmillan ISBN: 9781137024916 Category : Language Arts & Disciplines Languages : en Pages : 0
Book Description
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.
Author: E. Darics Publisher: Springer ISBN: 1137405570 Category : Language Arts & Disciplines Languages : en Pages : 274
Book Description
This book provides a timely and comprehensive snapshot of the current digital communication practices of today's organisations and workplaces, covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs, consumer reviews and mobile communication technologies.
Author: Ruth Breeze Publisher: A&C Black ISBN: 1441142673 Category : Language Arts & Disciplines Languages : en Pages : 256
Book Description
Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.
Author: Glen Alessi Publisher: Springer ISBN: 1137507683 Category : Language Arts & Disciplines Languages : en Pages : 296
Book Description
Winner of the Association for Business Communication’s Distinguished Publication on Business Communication Award 2016 This edited volume offers a collection of original chapters focusing on the Ins and Outs of professional discourse research. Drawing on insights from LSP, ethnography and discourse analysis, it covers a wide range of issues, ranging from gaining access and collecting data to feeding results back in the form of recommendations to practitioners.
Author: Cornelia Ilie Publisher: Springer ISBN: 3319964755 Category : Language Arts & Disciplines Languages : en Pages : 197
Book Description
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors’ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.
Author: Loizos Heracleous Publisher: Cambridge University Press ISBN: 0521844029 Category : Business & Economics Languages : en Pages : 199
Book Description
This much-needed systematic 2006 exploration of the emerging field of organizational discourse addresses scholarly perspectives as well as empirical applications of the concepts. The interpretive, functional, critical, and structurational perspectives are examined in detail, and application chapters illustrate how discourse theory can be employed in field research.
Author: Francesca Bargiela-Chiappini Publisher: Springer ISBN: 1137024933 Category : Language Arts & Disciplines Languages : en Pages : 233
Book Description
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.
Author: Giuliana Elena Garzone Publisher: Cambridge Scholars Publishing ISBN: 1527527409 Category : Language Arts & Disciplines Languages : en Pages : 480
Book Description
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.
Author: Francesca Bargiela-Chiappini
Author: Francesca Bargiela-Chiappini
Author: Francesca Bargiela-Chiappini
Author: E. Darics
Author: Ruth Breeze
Author: Glen Alessi
Author: Cornelia Ilie
Author: Konrad Ehlich
Author: Loizos Heracleous
Author: Francesca Bargiela-Chiappini
Author: Giuliana Elena Garzone