Corporate Social Responsibility Overload? Intention, Abuse, Misinterpretation of CSR from the Companies‘ and the Consumers‘ Point of View PDF Download

Author: Thomas Demmerling
Publisher: diplom.de
ISBN: 3954897237
Category : Business & Economics
Languages : en
Pages : 126

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Book Description
More recent incidents and scandals such as Sweatshops by different sports equipment and electronic devices producers and finally the financial crisis which made the headlines among many others, which did not make it to the front page, have forced companies to consider CSR way more than in the past. But also other issues such as climate change and global warming, human rights situation and terrorism affect how companies conduct their strategies and operational practices today. Almost every large corporation in the western world makes some effort to communicate how it is committed to social issues that lie beyond its basic profit objectives – even in controversial industries such as the tobacco and petroleum industry. The industries claim to produce healthier food more fuel-efficient vehicles, conserve energy and other resources in their operations to make the world a better place. CSR often begins to be wishful thinking to hide the true face of a business. Doubtless what has come to be called responsibility of companies for ecological and social issues besides economic issues is now a sales and branding instrument for many companies. Hence, numerous other companies, also small and medium sized companies are currently asking themselves the questions: Shall we also invest in CSR initiatives? Why should we do that – just to do something? Is this still an instrument to gain a competitive advantage? Especially the last question implies the question, if consumers still believe in the basic idea of CSR initiatives, or with the overload of CSR initiatives, if they even show reactance and mistrust against such issues.

Author: Thomas Demmerling
Publisher:
ISBN: 9783656517467
Category :
Languages : en
Pages : 128

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Book Description
Master's Thesis from the year 2013 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,5, University of applied sciences Dortmund, course: BWL - Unternehmensethik, Wirtschaftsethik, Marketing, language: English, abstract: The term and concept of "Corporate Social Responsibility" (CSR), which generally means that companies' voluntarily takeover responsibility for different social, economic, ecological, and culture issues, has gained such popularity among academics and the popular media that it seems to be ubiquitous nowadays. More recent incidents and scandals such as "Nestle - Powder Milk," "Shell - Brent Spar," "Enron," "Parmalat," Sweatshops by different sports equipment and electronic devices producers and finally the financial crisis which made the headlines among many others, which did not make it to the front page, have forced companies to consider CSR even more. But also other issues such as climate change and global warming, human rights situation and terrorism affect how companies conduct their strategies and operational practices today. It is observable that almost every large corporation in the western world makes some effort to communicate how it is committed to social issues that lie beyond its basic profit objectives. Only a brief glance at the websites of multinational companies is enough to notice that companies of many different industry sectors make much effort to present their corporate responsibility initiatives - even in controversial industries such as the tobacco and petroleum industry. The industries claim to produce healthier food more fuel-efficient vehicles, conserve energy and other resources in their operations to make the world a better place. In view of this, CSR begins to be wishful thinking or even propaganda to hide the true face of the business. Doubtless what has come to be called corporate social responsibility is now a key-marketing and branding instrument for many companies. Hence, numerous othe

Author: Samuel O. Idowu
Publisher: Springer
ISBN: 3030211541
Category : Science
Languages : en
Pages : 404

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Book Description
This book provides a business-oriented analysis of the United Nations (UN) Sustainable Development Goals (SDG). In order to assess their impact on businesses and corporations, the book addresses all 17 goals and a broad range of industries. Gathering contributions from Africa, Europe and Asia, it presents both critical reviews and case studies. In turn, the book seeks to predict likely developments during the next decade. To do so, it examines evidence from today’s business world and how companies and corporations have been adopting the SDGs since their release. In this regard, it discusses the changes that will be required and how the agenda will affect the continent’s development path. An underlying theme throughout the book is the role of monetary value and investment for sustainable development: whether through financing, enhanced turnaround resulting from a more educated population, or more socially innovative entrepreneurs.

Author: Agata Stachowicz-Stanusch
Publisher: IAP
ISBN: 1681231662
Category : Business & Economics
Languages : en
Pages : 445

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Book Description
Corporatee Social Performance: Paradoxes- Pitfalls and Pathways to the Better World is authored by a range of international experts with a diversity of backgrounds and perspectives and provides a collection of ideas, examples and solutions on CSP implementation and problems that occur in this area of consideration. The last decade had abundant corporate, national and international ethical and financial scandals and crises. After this epoch of moral catastrophes stakeholders expect that corporations which are considered as the most powerful institutions today and which have enormous impact on our planet’s ecosystems and social networks will take more active roles as citizens within society and in the fight against some of the most pressing problems in the world, such as poverty, environmental degradation, defending human rights, corruption, and pandemic diseases. Although Corporate Social Performance (CSP) has been a prominent concept in management literature and in the business world in recent years "it remains a fact that many business leaders still only pay lip service to CSR, or are merely reacting to peer pressure by introducing it into their organizations." (Bevan et al. 2004:4). So do really companies do “well” by doing “good” or maybe” companies engage in CSR in order to offset corporate social irresponsibility’? (Kotchen and Moony, 2012 p.4). I hope that we would agree that companies and CSR only by working together guarantee their own survival and we- the society and the planet -will be much obliged (Thomé, 2009 p. 3).

Author: Subhabrata Bobby Banerjee
Publisher: Edward Elgar Publishing
ISBN: 184720855X
Category : Business & Economics
Languages : en
Pages : 220

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Book Description
This book has many merits. It will make fascinating reading for the increasing number of organizational scholars who wonder how organizational research can engage more in accounting for the impact of corporations on their environment in a broad sense. Bahar Ali Kazmi, Bernard Leca and Philippe Naccache, Organization Studies This book is for those who will enjoy a thoughtful and informative monograph that acutely summarises and refreshes critique from a political and sociological perspective. It is a comprehensive re-interpretation of the corporate world and the evidently meretricious regime of CSR which makes it an enjoyable compendium for critical management studies fans . . this erudite volume will be valuable to mainstream, social science academics either involved in (or dismissive of) CSR and sustainability discourses in management education and research. David Bevan, Scandinavian Journal of Management Banerjee s book is thought provoking and must be read. But it should be read not only by corporate social responsibility scholars but by all business scholars. It is through Banerjee s provocations that we can understand the shortcomings of corporate systems and the boundaries of corporate social responsibility. Pratima Bansal, Administrative Science Quarterly This is a tour de force that carefully assembles and incisively interrogates perhaps the most pressing problem of our age: how to harness the resources of corporations to tackle global problems of poverty, oppression and environmental degradation? Banerjee does not present us with glib pronouncements or simplistic fixes. Instead, he brilliantly illuminates the scale of the challenges and lucidly assesses the relevance and value of CSR responses to date. Hugh Willmott, University of Cardiff, UK Bobby Banerjee takes on the popular mythologies of neo-liberal corporate social responsibility with enviable flair and a thoroughness of scholarship that will dismay its apologists. His critique extends from the origins of the modern corporation and its well-known abuses and excesses to far harder targets the more attractive alternatives that have been developed for theory and practice that, as Banerjee shows brilliantly, only serve to mask continuing neo-colonial abuses. Banerjee is not content simply to expose the impossibilities of doing good works whilst maximizing shareholder value, the win-win view of CSR, but he bites the bullet with some uncompromising but realistic proposals for the future reconstruction of CSR both as a field of study and as a business practice. We have needed this exposure of the bad and the ugly for a long time. The current versions of CSR are simply just not good enough. Stephen Linstead, University of York, UK Banerjee pulls the beguiling mask off corporate social responsibility. Taking the vantage point of the world s poor, he shows CSR to be a cruel hoax corporations cynical effort to undermine growing demands for economic and environmental justice. Paul S. Adler, University of Southern California, US This book problematizes the win-win assumption underlying discourses of CSR and suggests that it is a rhetoric that is invariably subordinated to that of corporate rationality. Rather than see CSR as providing the means to transform corporations by advocating a stakeholder view of the firm it argues that CSR represents an ideological movement designed to consolidate the power of transnational corporations and provide a veneer of liberality to the illiberal economic agenda of the major global institutions. Stewart Clegg, University of Technology, Sydney, Australia Professor Banerjee offers us a refreshing analysis of corporate social responsibility (CSR) in an otherwise comparatively turgid literary landscape. People may disagree with his criticism that because of its preoccupation with shareholder value, the corporation is an inappropriate agent for social change but it is backed up by strong theoretical and substantive empirical

Author: Heike L”ber
Publisher: Diplomica Verlag
ISBN: 3842873816
Category : Business & Economics
Languages : en
Pages : 165

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Book Description
Corporate Social Responsibility (CSR) of corporations is a trend today. However, the more companies are practicing it, the less it becomes a unique business strategy helping to differentiate from competitors. For that reason, this study examines whether an integration of customers in all decisions and/or the carrying out of different CSR activities leads to it being a more effective marketing strategy. In the conceptual part, a definition of CSR is given: Different approaches are presented reaching from a more detailed one dealing with economic, legal, ethical and discretionary responsibilities according to the pyramid of CSR, to a less specific one, which is taken as the basis of the paper. Key characteristics of CSR as well as different motivations exemplified in the normative and the business case are described and a critical evaluation of CSR is taken into consideration by means of the shareholder view of CSR and the stakeholder theory. Moreover, CSR in Germany is compared with CSR in America in order to give a global perspective of the CSR phenomenon. Furthermore, the most common CSR activities are introduced. From those, cause-related marketing, employee volunteering, and corporate philanthropy are detailed with real company examples and respective advantages and disadvantages because those are the activities used in the study. A review of appropriate literature is given and for customer-related outcomes, social identity theory, attribution theory, and behavioral decision theory are regarded. The concept of customer integration has been adopted from the product innovation process, called open innovation, to CSR by using the means-end theory and the empowerment strategy. Taken together, the hypotheses have been development stating that customer integration leads to a more positive CSR belief, a stronger identification with the respective company as well as a more positive company evaluation and a much higher intent to buy the corporation?s product. These hypotheses have been tested in an online experiment using a fictive company and data has been evaluated via the analysis of variance. The study clarifies that customer integration is neither necessary nor does it hurt. It combines both a marketing tool and at the same time does something good. So, when taking into consideration some aspects, it is a strategy worth doing, with or without customer taking part in it.

Author: David Chandler
Publisher: Business Expert Press
ISBN: 1606499157
Category : Business & Economics
Languages : en
Pages : 180

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Book Description
The goal of this project is to detail the core, defining principles of strategic CSR that differentiate it as a concept from the rest of the CSR/sustainability/business ethics field. It is designed to be a provocative piece, but one that solidifies the intellectual framework around an emerging concept--strategic CSR.The foundation for these principles comes from my perspective as a management professor within the business school. As such, it is a pragmatic philosophy, oriented around stakeholder theory, that is designed to persuade business leaders who are skeptical of existing definitions and organizing principles of CSR, sustainability, or business ethics. It is also designed to stimulate thought within the community of intellectuals and business school administrators committed to these issues, but who approach them from more traditional perspectives. Ultimately, therefore, the purpose of the strategic CSR concept (and this book) is radical--it aims to redefine both business education and business practice. By building a theory that defines CSR as core to business operations and value creation (as opposed to peripheral practices that can be marginalized within the firm), these defining principles become applicable across the range of operational functions. As such, they redefine how businesses approach these functions in practice, but also redefine how these subjects should be taught in business schools.

Author: Maria Aluchna
Publisher: Springer
ISBN: 3319390899
Category : Business & Economics
Languages : en
Pages : 348

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Book Description
This book explores recent developments in the theory, strategic perspective and international practice of corporate social responsibility. In particular it discusses the consequences of the economic slowdown apparent in many economies and the impact of changes in the regulatory environment. It consists of three parts: Part one addresses a variety of theoretical approaches as well as the dynamics and criticism of corporate social responsibility. It takes into account social and governmental expectations for the new and extended role of companies in the economy and in society, and provides a new context and theoretical assumptions regarding the functions and tasks of corporate social responsibility. Part two discusses the practical aspects relating to strategic management and corporate governance, corporate disclosure and reporting, as well as the empowerment of stakeholders. Lastly, part three focuses on the international practice of corporate social responsibility in various organizational and institutional settings. Using numerous case studies, the book explores the challenges and tasks of CSR in emerging markets, in the fashion industry and in global and family companies. It identifies the changes that can be detected following the financial crisis, closing the loop and linking the empirical findings with the revised theoretical framework.

Author: Anna Ujwary-Gil
Publisher: Institute of Economics, Polish Academy of Sciences
ISBN: 8395108222
Category : Business & Economics
Languages : en
Pages : 662

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Book Description
We are pleased to introduce our 17th and latest volume from our regular conference: Business and Non-profit Organizations Facing Increased Competitions and Growing Customers’ Demands, which contains articles highlighting the problems of contemporary for-profit and non-profit organizations. The added value is the inclusion of multifaceted aspects of an organization’s functioning, including the sectoral and industrial view. The diversity of the approach to the problems of organization, management, business and economy becomes a valuable interdisciplinary view of the economic reality that surrounds us. The monograph is divided into four sections. In the first section: Business and non-profit organizations as the objects of research, articles are exposing the area of strategic management, including a museum as a research object, surgical workflow, the performance of cultural organizations, and organizational forms of housing resource management. In addition, this section covers a process-oriented view of management, including process maturity of the organization and process approach to the analysis of creative capital; and mixed project-management methodology. In a separate thread, there are articles related to public university mergers based on an example of two academic case studies; the analysis of scientific excellence as a factor influencing academic involvement; and the nature of competition for non-profit and for-profit organizations. The second section, entitled Modern tools for business and non-profit organization management, opens with an article on design thinking and the TransistorsHead tool used to analyze teams through organizational terms. Other tools used in eye tracking, such as enova365 and Soneta, are presented in an article on the optimization of an IT system. In the context of profiling scientific research, not only in the area of academic entrepreneurship but also in the search for research gaps, bibliometrics is undoubtedly a useful tool discussed in a further article. In another article, an attractive tool for competence analysis is the business model and the construction of the competence assessment method, which could prove to be helpful in assessing the effectiveness of professional careers. Other articles in this section feature the concept of innovation and knowledge management; medical data management based on a precise legal basis; external financing and its impact on the flexibility of enterprises; and a systemic, process and resource approach to port modularity. In the next section: Business and non-profit organizations in a market economy, the primary thematic topic is corporate social responsibility, client capital creation, and social entrepreneurship. We note the greater emphasis on the social aspects of the organization’s functioning and on the social economy. The human thread and the so-called ecosystem in business are becoming more and more desirable, and the perspective of business is changing: from a profit-oriented one towards a more societal one. In the last section, entitled Business and non-profit organizations - sectoral and industrial aspects, there are articles discussing the issues of organization in macroeconomic terms. This section opens with an article presenting the structural characteristics of industrial clusters and research streams in this area. Subsequently, we have articles that present: the municipality, from the point of view of the configuration of the network of relations between stakeholders, and their involvement in the creation of smart specialization strategies; the determinants of employment change in the Polish services sector; consumer awareness of the credit market; the transparency of public finances; local food and regional products; consumer behaviour in Ukraine; as well as, trade credit, profitability and leverage in Polish companies. Every year, this monograph is built on articles that present an up-to-date view of the business and geo-economic reality that surrounds us, whose organizations form the backbone of the economy and its sectors. The dynamics of changes are so significant that such studies bring readers closer to current trends and draw the interest of researchers.

Author: James Carter
Publisher: GRIN Verlag
ISBN: 365642232X
Category : Business & Economics
Languages : en
Pages : 15

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Book Description
Essay from the year 2013 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1, University of Bath, language: English, abstract: This paper examines three key corporate social responsibility (CSR) issues Ben & Jerry’s faces and critically evaluates the nature and degree of the company’s responsibilities in relation to each issue. Ben & Jerry’s response to each issue will be analysed, and critically evaluated based on CSR theories and evidenced the behaviour of the company. Finally, recommendations are proposed as to how Ben & Jerry’s can overcome these issues.