Improving University Reputation Through Academic Digital Branding PDF Download

Author: Del Pino, Ariana Daniela
Publisher: IGI Global
ISBN: 1799849317
Category : Education
Languages : en
Pages : 340

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Book Description
As higher education institutions adapt to an increasingly digital world, it is imperative that they adopt technological techniques that allow them to establish a digital presence. Academic e-branding involves managing a university’s brand and image to promote and build the reputation of the institution, especially in regards to its student and faculty research and achievements. Without a solid digital presence, higher education institutions may struggle to remain competitive. Improving University Reputation Through Academic Digital Branding is a critical scholarly publication that explores digital branding and its role in establishing the reputation of academic institutions and programs. Featuring a range of topics including digital visibility, social media, and inclusive education, this book is ideal for higher education boards, brand managers, university and college marketers, researchers, academicians, practitioners, administrators, and students.

Author: Catelli, Linda A.
Publisher: IGI Global
ISBN: 1799878627
Category : Education
Languages : en
Pages : 239

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Book Description
Now more than ever, the collaboration of researchers and practitioners from both PreK-12 and higher education in partnership and in research is imperative for solving problems in teaching and learning and for instituting fundamental change in education. There is growing empirical work on educational change and improvement in school-university partnership settings that should be explored. This applied research and research design impacts the initiation and institution of change in partnership settings. Thus, the role of research is an essential lever for reform. Practical perspectives are necessary to share for shaping a future in partnerships and to promote collaborative action and inquiry in school-university and professional development partnership settings. This includes changes in the partnerships’ classroom teaching, in school and college policies, student outcomes, course content, and in partnerships’ teacher education programs. Change and Improvement in School-University Partnership Settings: Emerging Research and Opportunities spotlights the types of research, research designs, and exemplar studies that were successful in producing changes and improvements in the longitudinal partnerships the author founded and directed. The chapters reveal what worked and why it worked along with brief descriptions of the exemplar studies that served as catalysts for change. In addition, a brief history of the partnership movement in America is given along with an overview of the current landscape of the different types of education partnerships prevalent today and their key research features. This book is ideal for researchers, scholars, teacher-researchers, change agents, professors, teacher educators, students, and graduate fellows interested in conducting practical and effective applied research for change and improvement in school-university partnership settings.

Author: Ogechi Adeola
Publisher: Springer Nature
ISBN: 3031072936
Category : Business & Economics
Languages : en
Pages : 258

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Book Description
African nations are seeking ways to build strong institutions that are development-oriented and people-centred. Extant literature has reported the negative consequences of ineffective government communications with the public. In response, this book — the first of a two-volume edited work — focuses on marketing communication themes related to branding, public relations, trade fairs and exhibitions, and public sector communications. Public sector marketing communication plays a crucial role in bridging the gap between society and the government. Building a relationship with the public through appropriate communication tools and platforms is sacrosanct to restoring public sector image and trust. The book supports this effort by sharing conceptual and theoretical research towards the marketisation of Africa’s public sector as it strives to become an effective partner with the public it serves. Together with the second volume, which focuses on traditional and digital perspectives, this collection fills an existing information gap that is evident in Africa’s public sector.

Author: Emmanuel Mogaji
Publisher: Springer Nature
ISBN: 3030882349
Category : Education
Languages : en
Pages : 317

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Book Description
This book explores the challenges and precarity of higher education post-pandemic, explicitly focusing on higher education in emerging countries. Looking beyond the pandemic, the editors and contributors provide a holistic view of the residual legacies of global health crises like COVID-19 in developing countries. The book calls for the need to reimagine, reevaluate and reposition the higher education system: exploring the challenges experienced by students, staff, administrators and other stakeholders. Bringing forth insights from researchers, practitioners and senior leadership, the book shares theoretical and practical insights on dealing with the aftermath of a pandemic and what can be learned for the future. It will be of interest and value to researchers, practitioners and leaders who wish to understand a develop new approaches for their teaching and management post-pandemic.

Author: Anabela Mesquita
Publisher: Springer Nature
ISBN: 9811650632
Category : Technology & Engineering
Languages : en
Pages : 1003

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Book Description
This book presents high-quality, peer-reviewed papers from the International Conference in Information Technology & Education (ICITED 2021), to be held at the ESPM – Higher School of Advertising and Marketing, Sao Paulo, Brazil, between the 15th and the 17th of July 2021. The book covers a specific field of knowledge. This intends to cover not only two fields of knowledge – Education and Technology – but also the interaction among them and the impact/result in the job market and organizations. It covers the research and pedagogic component of Education and Information Technologies but also the connection with society, addressing the three pillars of higher education. The book addresses impact of pandemic on education and use of technology in education. Finally, it also encourages companies to present their professional cases which is discussed. These can constitute real examples of how companies are overcoming their challenges with the uncertainty of the market.

Author: Schnackenberg, Heidi L.
Publisher: IGI Global
ISBN: 1799864936
Category : Education
Languages : en
Pages : 256

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Book Description
Women leaders and the COVID-19 pandemic are currently trending in the news. Major news outlets are all offering their positive opinions on how world-wide women leaders have addressed the crisis and reassured their people. While this sort of press coverage is certainly uplifting, little to no research has been conducted to investigate the effectiveness of women’s leadership decisions and strategies in these difficult times. In concert with these global struggles resulting from the pandemic are the challenges faced by higher education. Many colleges and universities have all but shuttered their doors and are conducting instruction, student support, and day-to-day business almost completely online. Women academic leaders bear a great load during global crises, with the combination of maintaining work responsibilities and caring for families and personal households. It is shown that women leaders may feel overwhelmed but remain heroes in unprecedented times of crisis. Women and Leadership in Higher Education During Global Crises informs readers and expands their understanding about specific challenges, issues, strategies, and solutions that are associated with women leaders in higher education, the implications during the current pandemic and other natural disasters, and how these strategies can be used for future agility and success. The chapters will cover narratives, strategies, and initiatives that women leaders are using to lead their institutions, departments, sectors, and organizations. It ties together the unimaginable challenges, joys, struggles, and successes encountered by women in leadership in higher education and is ideal for higher education administrators, teachers, leaders, faculty, provosts, deans, program leaders, researchers, academicians, and students interested in both the challenges and successes women leaders in higher education face during global crises.

Author: Grant, Marquis Carter
Publisher: IGI Global
ISBN: 1799856976
Category : Education
Languages : en
Pages : 339

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Book Description
The adaptability of public education is essential for the success of students and education professionals alike. Comprehensive reform that promotes equality and equity in educational spheres can promote adaptability and allow educational institutions and education professionals better longevity. Emerging Strategies for Public Education Reform is a cutting-edge research publication that provides comprehensive research on merging topics that have a significant impact on teaching and learning, which may include educational policy and updating teacher education. Featuring a wide range of topics such as curriculum design, mental health, and religious education, this book is ideal for academicians, curriculum designers, education professionals, researchers, policymakers, and students.

Author: Coulson, David Gregory
Publisher: IGI Global
ISBN: 1799851087
Category : Education
Languages : en
Pages : 414

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Book Description
The need to reform secondary-level education to prepare young people for new economic realities has emerged. In an age of constant career changing, cognitive flexibility is a top-priority skill to develop in today’s students. This shift requires methodological innovation that enhances children’s natural abilities as well as updated, focused teacher education in order to prepare them adequately. Educational Reform and International Baccalaureate in the Asia-Pacific is a collection of innovative research that examines the development and implementation of IB curricula. Highlighting a wide range of topics including critical thinking, student evaluation, and teacher training, this book is ideally designed for educators, curriculum developers, instructional designers, administrative officials, policymakers, researchers, academicians, and students.

Author: Ryan, Mark Patrick
Publisher: IGI Global
ISBN: 1799866378
Category : Education
Languages : en
Pages : 372

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Book Description
Military academies have served youth for more than a century with proud traditions of producing graduates who are scholars, leaders, and athletes who adhere to a code of honor and ethical principles as they take the knowledge, skills, and dispositions gained at those academies into higher education, the business world, military service, civic endeavors, and the broader workforce. There is a current gap and need for research that explores the various components of a K-20 military school/college education and how those components successfully produce leaders of character for our military, civic, academic, and business worlds both in the United States and abroad. The Handbook of Research on Character and Leadership Development in Military Schools synthesizes research on the impact of military academies by providing a singular compendium of current academic studies on the graduates of military academies and the communities of which they enter after graduation. The chapters will explore the academics, leadership, character development, citizenship, athletics, and other dimensions of both global and national, and both private and public, military academies. This book is ideal for current leaders, staffs, governing board members, and alumni of military academies both in the United States and internationally along with policymakers, government officials, practitioners, researchers, academicians, and students interested in the implications of character and leadership development on individuals enrolled in or graduated from military schools.

Author: Singh, Swaranjit
Publisher: IGI Global
ISBN: 1799840735
Category : Education
Languages : en
Pages : 331

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Book Description
In recent years, different regions of the world have been unfortunately experiencing an increase in violent acts within various communities. For example, the United States has seen an emergence of severe violence within schools over the past two decades. This tragic phenomenon is causing administrators and practitioners to rethink teaching techniques and implement concepts of violence prevention within schools and other social organizations. Preventing and Reducing Violence in Schools and Society is a collection of innovative research on the evolution and implementation of nonviolence concepts within social settings in order to repent oppression and violence among global communities. The book explores the effective diffusion of violence through masterful negotiation and mediation skills as well as mentoring, counseling, and related processes. While highlighting topics including nonviolent teaching, active shooter training, and LGBT-phobia, this book is ideally designed for UN, governments and their heads, politicians, NGOs, communities riddled with gang and other violence, schools, educational leaders, social organizations, community leaders, teachers, preachers, religious leaders, mediators, peace activists, law enforcement, researchers, and students seeking current research on contemporary nonviolence techniques to facilitate change in schools and other societal environments.