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Mass Market Medieval

Mass Market Medieval PDF Author: David W. Marshall
Publisher: McFarland
ISBN: 0786429224
Category : History
Languages : en
Pages : 217

Book Description
Beginning in 1976 with the first issue of the journal Studies in Medievalism, all things medieval and the concept of medievalism became a hot topic in culture studies. Medievalism examines how different groups, individuals, or eras use and shape the image of the Middle Ages, differentiating between historical knowledge of the Middle Ages and what we have made the period out to be. The 13 essays in this book explore the medieval invasion of today's media and consider the various ways--from film and print to websites and video games--that the Middle Ages have been packaged for consumption. Essays encompass diverse theoretical perspectives and are grouped loosely around distinct functions of medievalism, including the exposure of recent social concerns; the use of medieval images in modern political contexts; and the medieval's influence on products of today's popular culture. The legitimization of the study of medievalism and the effect of medievalism on the more traditional subject of medieval studies are also discussed. Instructors considering this book for use in a course may request an examination copy here.

Mass Market Medieval

Mass Market Medieval PDF Author: David W. Marshall
Publisher: McFarland
ISBN: 0786429224
Category : History
Languages : en
Pages : 217

Book Description
Beginning in 1976 with the first issue of the journal Studies in Medievalism, all things medieval and the concept of medievalism became a hot topic in culture studies. Medievalism examines how different groups, individuals, or eras use and shape the image of the Middle Ages, differentiating between historical knowledge of the Middle Ages and what we have made the period out to be. The 13 essays in this book explore the medieval invasion of today's media and consider the various ways--from film and print to websites and video games--that the Middle Ages have been packaged for consumption. Essays encompass diverse theoretical perspectives and are grouped loosely around distinct functions of medievalism, including the exposure of recent social concerns; the use of medieval images in modern political contexts; and the medieval's influence on products of today's popular culture. The legitimization of the study of medievalism and the effect of medievalism on the more traditional subject of medieval studies are also discussed. Instructors considering this book for use in a course may request an examination copy here.

Medieval Cities

Medieval Cities PDF Author: Henri Pirenne
Publisher:
ISBN:
Category : Cities and towns, Medieval
Languages : en
Pages : 280

Book Description


Pleasures and Pastimes in Medieval England

Pleasures and Pastimes in Medieval England PDF Author: Compton Reeves
Publisher: Alan Sutton Publishing
ISBN: 9780750914987
Category : History
Languages : en
Pages : 228

Book Description
Compton Reeves examines how people from all classes of medieval English society enjoyed themselves when not engaged in daily chores. Reeves' other works include Lancastrian Englishmen and The Marcher Lords

Medieval in LA

Medieval in LA PDF Author: Jim Paul
Publisher: Harper Paperbacks
ISBN: 9780156005371
Category : Fiction
Languages : en
Pages : 244

Book Description
Jim Paul muses on Western philosophy and the medieval mind as he makes his way through a harried weekend in Los Angeles, yielding a "delightful...humorous" book (Bloomsbury Review) whose every "sentence bursts with information, gorgeously put" (New Yorker).

Economic and Social History of Medieval Europe

Economic and Social History of Medieval Europe PDF Author: Henri Pirenne
Publisher: Routledge
ISBN: 1136788557
Category : Business & Economics
Languages : en
Pages : 266

Book Description
First published in 2005. This original study the author writing in 1936 has tried to sketch the character and general movement of the economic and social evolution of Western Europe from the end of the Roman Empire to the middle of the fifteenth century.

Food & Feast in Medieval England

Food & Feast in Medieval England PDF Author: P. W. Hammond
Publisher: Sutton Publishing
ISBN: 9780750937733
Category : History
Languages : en
Pages : 200

Book Description
Based on archaeological and written evidence, this book deals with everything we know about medieval food, from hunting and harvesting to food hygiene and the organization of a large household kitchen. Peter Hammond evaluates the nutritional value of medieval food, the customs associated with its serving and eating, and the organisation of feasts, supported by innumerable facts and figures and examples from sources. The book is now available in a smaller paperback edition with black and white illustrations.

On the Medieval Origins of the Modern State

On the Medieval Origins of the Modern State PDF Author: Joseph R. Strayer
Publisher: Princeton University Press
ISBN: 1400828570
Category : History
Languages : en
Pages : 143

Book Description
The modern state, however we conceive of it today, is based on a pattern that emerged in Europe in the period from 1100 to 1600. Inspired by a lifetime of teaching and research, On the Medieval Origins of the Modern State is a classic work on what is known about the early history of the European state. This short, clear book book explores the European state in its infancy, especially in institutional developments in the administration of justice and finance. Forewords from Charles Tilly and William Chester Jordan demonstrate the perennial importance of Joseph Strayer's book, and situate it within a contemporary context. Tilly demonstrates how Strayer’s work has set the agenda for a whole generation of historical analysts, not only in medieval history but also in the comparative study of state formation. William Chester Jordan's foreword examines the scholarly and pedagogical setting within which Strayer produced his book, and how this both enhanced its accessibility and informed its focus on peculiarly English and French accomplishments in early state formation.

Mass Market

Mass Market PDF Author: Fouad Sabry
Publisher: One Billion Knowledgeable
ISBN:
Category : Business & Economics
Languages : en
Pages : 435

Book Description
What is Mass Market When referring to a market for items that are produced on a huge scale for a significant number of end consumers, the phrase "mass market" is used by the industry. One key distinction between the mass market and the niche market is that the mass market is characterized by its concentration on consumers who come from a diverse range of backgrounds and who do not have any discernible preferences or expectations within a huge market segment. Businesses have traditionally used a range of media, such as radio, television, newspapers, and the internet, to communicate with the general public in order to reach out to the mass market with advertising messages. How you will benefit (I) Insights, and validations about the following topics: Chapter 1: Mass market Chapter 2: Marketing Chapter 3: Shopping Chapter 4: Retail Chapter 5: Distribution (marketing) Chapter 6: Pricing Chapter 7: Market segmentation Chapter 8: Brand management Chapter 9: Mass marketing Chapter 10: Luxury goods Chapter 11: Target audience Chapter 12: Product line extension Chapter 13: Media market Chapter 14: Premium pricing Chapter 15: Micromarketing Chapter 16: History of marketing Chapter 17: Target market Chapter 18: Shopper marketing Chapter 19: Brand Chapter 20: Icon brand Chapter 21: Retail format (II) Answering the public top questions about mass market. (III) Real world examples for the usage of mass market in many fields. Who this book is for Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Mass Market.

Power and Profit

Power and Profit PDF Author: Peter Spufford
Publisher:
ISBN: 9780500285947
Category : Business & Economics
Languages : en
Pages : 432

Book Description
Newly available in paperback, this is a wonderfully readable account of the role of merchants and money in the medieval world. Professor Spufford, who has made a lifelong study of the subject, brings together a vast amount of material from archives all over the world to build up this important economic history of the origins of capitalism essential reading for the scholar, but also engaging and entertaining to the layman.

Painted Prayers

Painted Prayers PDF Author: Roger S. Wieck
Publisher:
ISBN:
Category : Art
Languages : en
Pages : 146

Book Description
This book features 107 of the finest examples of illuminated pages from medieval and Renaissance Books of Hours. Roger Wieck's comprehensive text introduces the Book of Hours -- a "bestseller" for three hundred years -- to the general reader, discussing its iconography, the artists who illuminated this genre, and its role as a religious text in the lives of its owners. As a collection of both stirring words and inspiring images, the Book of Hours thus comprised a series of "painted prayers".