Professional Football Club Management PDF Download

Author: Simon Van Kerckhoven
Publisher: Taylor & Francis
ISBN: 100099578X
Category : Sports & Recreation
Languages : en
Pages : 201

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Book Description
This is a handbook for leading a professional football club to commercial success. Covering every aspect of the business and commercial operations of a modern football club, and with a focus on increasing revenues and building a powerful brand, this book explains how to take any club to the next level and increase brand value. Drawing on the authors’ extensive experience of working in elite professional football, this book covers all the core areas of club management, from brand identity, brand positioning, strategy and planning, human resource management and developing partnerships, to marketing, ticketing, venue operations and merchandise. It examines the importance of business models and achieving club stability and sustainability, and introduces cutting-edge topics that are having an increasing impact on the development of football clubs, including corporate social responsibility, eSports and women’s football. This book is full of real-world cases and data, and offers clear theoretical and practical guidance in every chapter. This book is essential reading for anybody working in professional football and for anybody taking courses in executive football education, football studies or sport management. It is also a valuable resource for anyone who has a general interest in the business and commercial aspects of managing a professional football club.

Author: Ian Lawrence
Publisher: Routledge
ISBN: 1315519151
Category : Sports & Recreation
Languages : en
Pages : 134

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Book Description
The rapid global growth of the sport industry has prompted the need for a more commercial approach to the management of sport clubs. This book is the first study of its kind to focus on the management of professional football clubs, providing a real-world insight into management principles and their practical application. The international commercialisation of football has led to a fundamental transformation of the industry’s management practices, given the financial rewards of success and the high price of failure. This book presents a critical examination of this transformation, questioning why clubs are increasingly adopting management strategies from other industries. Each chapter analyses the role played by a key leadership figure within a club, such as the owner, chief executive officer (CEO), chief financial officer (CFO), chief operating officer (COO), director of football (DoF), and head coach. Full of exclusive interviews, case studies and examples of best practice, this book sheds new light on the challenges of working in this extraordinarily high-pressure environment. Football Club Management: Insights from the Field is fascinating reading for all those working in or studying the management, marketing or administration of football.

Author: Robby Houben
Publisher: Edward Elgar Publishing
ISBN: 1802206973
Category : Law
Languages : en
Pages : 445

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Book Description
This original Research Handbook examines the key legal aspects of a professional football club’s actions. Reflecting also on the role of key governing bodies such as UEFA, the Handbook informs and contributes to the ongoing debate surrounding the governance and behaviours of professional football clubs.

Author: Mark Zhou
Publisher: Springer
ISBN: 3642230628
Category : Computers
Languages : en
Pages : 627

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Book Description
This four-volume-set (CCIS 208, 209, 210, 211) constitutes the refereed proceedings of the International Symposium on Applied Economics, Business and Development, ISAEBD 2011, held in Dalian, China, in August 2011. The papers address issues related to Applied Economics, Business and Development and cover various research areas including Economics, Management, Education and its Applications.

Author: S. Söderman
Publisher: Edward Elgar Publishing
ISBN: 1781005869
Category : Sports & Recreation
Languages : en
Pages : 608

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Book Description
ÔSšderman and Dolles have assembled an impressive array of researchers to address the nexus between sport and business. In their rich collection of research on sport business theory and practice Sšderman and Dolles identify research themes from governance to branding, from sport events to sport systems, and from social media to fan identity, and they specifically reflect on the application of major theoretical concepts and key research methods. The authorsÕ aim is to advance sport business research through critical reflection on topic selection, research design, data analysis and interpretation. Their unique approach encourages researchers, from novice to experienced, to embrace diverse theories and methods. The Handbook is recommended reading for those interested in advancing sport business research.Õ Ð Graham Cuskelly, Griffith University, Australia ÔThis insight-laden volume encompasses today's and tomorrow's research across the multifaceted landscape of the business side of sport -- from branding and sponsorship to media and technology, from club management to governance. It effectively encompasses both theory and practice. Scholars, students, and practitioners will find this cogent collection of international consumer and business research knowledge and perspectives both informative and useful.Õ Ð Stephen A. Greyser, Harvard Business School, US ÔThis Handbook directly responds to the rapid professional, commercial and international development of sport. With its thoughtful structure, comprehensive coverage of topics and renowned contributors it offers a thorough analysis on the management challenges in the field. It also offers very valuable insights and guidance how the business of sport can be researched by students, academics and practitioners around the world. The book is simply a must-read for anyone interested in the management aspects of sports.Õ Ð Yoshiaki Takahashi, Chuo University, Tokyo, Japan This Handbook draws together top international researchers and discusses the state of the art and the future direction of research at the nexus between sport and business. It is heavily built upon choosing, applying and evaluating appropriate quantitative as well as qualitative research methods for practical advice in sport and business research. Topics covered for analysis include sports governance, regulation and performance; media and technology; club management and team structure; place, time and spectators of sporting events; and sport branding and sponsoring. The Handbook covers research examples from elite sport to the amateur level, and from different sports, from cycling to cricket, from ice hockey to motorsports, and from football to skiing. It will be read and used by academics and PhD students as well as sports practitioners looking for useful ways of expanding knowledge, conducting research or searching for insights into the challenges of managing sport.

Author: Peter Leisink
Publisher: Edward Elgar Publishing
ISBN: 1781006962
Category : Political Science
Languages : en
Pages : 296

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Book Description
Western societies face complex social issues and a growing diversity of views on how these should be addressed. The traditional view focuses on government and public policy but neglects the initiatives that non-profit and private organizations and loca

Author: Tim Breitbarth
Publisher: Goodfellow Publishers Ltd
ISBN: 1908999756
Category : Business & Economics
Languages : en
Pages : 26

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Book Description
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning.

Author: H. Dolles
Publisher: Springer
ISBN: 0230306632
Category : Business & Economics
Languages : en
Pages : 263

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Book Description
Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization

Author: John Goddard
Publisher: Edward Elgar Publishing
ISBN: 1781003173
Category : Games
Languages : en
Pages : 480

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Book Description
In this comprehensive Handbook, John Goddard and Peter Sloane present a collection of analytical contributions by internationally regarded scholars in the field, which extensively examine the many economic challenges facing the world's most popular

Author: Nicolas Chanavat
Publisher: Taylor & Francis
ISBN: 1351972367
Category : Business & Economics
Languages : en
Pages : 465

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Book Description
Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport marketing, it highlights the critical strategic and operational elements that underpin effective marketing in football clubs around the world. From the English Premier League to Major League Soccer, this handbook addresses the most important developments in sponsorship, marketing communications, digital marketing strategies, customer relationship management and social media. Written by a team of leading football marketing experts, it presents the latest cutting-edge research in case studies from countries including the UK, USA, France, Spain, Germany, Italy, China and Japan. The only up-to-date book on football marketing written from a truly international perspective, the Routledge Handbook of Football Marketing is an invaluable resource for any researcher or advanced student with an interest in football marketing, as well as all marketers working in the professional football business.