Author: Beth Driscoll Publisher: Cambridge University Press ISBN: 1108945309 Category : Language Arts & Disciplines Languages : en Pages : 156
Book Description
The Frankfurt Book Fair is the leading global industry venue for rights sales, facilitating business-to-buzzness deals and international networks. In this Element, we pursue an Ullapoolist approach to excavate beneath the production of bestsellers at the Fair. Our investigation involved three consecutive years of fieldwork (2017–2019) including interviews and autoethnographic, arts-informed interventions. The Element argues that buzz at the Fair exists in two states: as market-ready media reports and partial, lived experiences linked to mood. The physical structures and absences of the Fair enact its power relations and direct the flow of books and buzz. Further, the Fair is not only a site for commercial exchange but a carnival of sorts, marked by disruptive historical events and problematic socio-political dynamics. Key themes emerging from the Element are the presence of excess, the pseudo(neo)liberal self-satisfaction of book culture, and the interplay of optimism and pessimism in contemporary publishing.
Author: Beth Driscoll Publisher: Wilfrid Laurier Univ. Press ISBN: 1771125993 Category : Language Arts & Disciplines Languages : en Pages : 266
Book Description
When violence breaks out at the stands of far-right publishers at the Frankfurt Book Fair, Beatrice Deft is provoked into action. An alienated Australian high school teacher who finds herself at the centre of the global book industry, Beatrice encounters a cast of characters including the very hot Caspian Schorle (German police officer), Kurt Weidenfeld (left-wing German publisher), and White Storm (a neo-Nazi publishing organisation). Such is the premise of The Frankfurt Kabuff, a comic erotic thriller about the publishing industry originally self-published under the pseudonym Blaire Squiscoll. With The Frankfurt Kabuff Critical Edition, Blaire Squiscoll is revealed as the pen name of Beth Driscoll and Claire Squires, who created the novella in the midst of fieldwork at the Frankfurt Book Fair. Published for the first time as a full critical edition, this experimental, playful work combines critical and creative modes for new perspectives on the publishing industry and creative economies. The Frankfurt Kabuff Critical Edition enriches the novella with an introduction, annotated text, 15 essays by leading scholars and practitioners, and additional creative assemblages. This highly unusual research project offers insights for students, academics and publishers alike.
Author: Kelvin Smith Publisher: Bloomsbury Publishing ISBN: 135025939X Category : Business & Economics Languages : en Pages : 443
Book Description
Are you considering a career in the world of publishing, or simply want to understand more about the industry? If so, The Publishing Business will take you through the essential publishing activities performed in editorial, rights, design, production, sales and marketing departments. International examples from across the industry, from children's books to academic monographs, demonstrate key responsibilities at each stage of the publishing process and how the industry is adapting to digital culture. This 3rd edition has been updated with more on the role of self-publishing, independent publishers, audio books, the rise of poetry and non-fiction and how the industry is facing up to challenges of sustainability, inclusivity and diversity. Beautifully designed and full of insight and advice from practitioner interviews, this is an essential introduction to a dynamic industry. Interviewees include: Anne Meadows, Commissioning Editor at Granta and Portobello Books Zaahida Nabagereka, Head of Social Impact at Penguin Books UK Ashleigh Gardner, Senior Vice President, Managing Director Global Publishing, Wattpad Caroline Walsh, Literary Agent, David Higham Associates Peter Blackstock, VP, Deputy Publisher, Grove Atlantic/Publisher, Grove Press UK Amy Ellis, Head of Rights and Permissions, Publishers' Licensing Services Victoria Lawrance, Rights Manager, Bloomsbury Publishing Plc Shaun Hodgkinson, COO, Dorling Kindersley Thomas Truong, Publishing Director, Little Tiger Group Jenny Blenk, Associate Editor, Dark Horse Comics Jeanette Morton, Digital Publisher, Oxford University Press Maria Vassilopoulos, Publishing Sales, Uni of Wales Press and Calon Books Ian Lamb, Head Of Children's Marketing and Publicity, Simon and Schuster
Author: Harvard Business Review Publisher: Harvard Business Review Press ISBN: 1633692337 Category : Business & Economics Languages : en Pages : 1392
Book Description
The key concepts every manager and aspiring leader must know—from strategy and disruptive innovation to financial intelligence and change management—from bestselling Harvard Business Review authors. Build your professional library, and advance your career with these five timeless, ground-breaking business classics. Includes Financial Intelligence, Revised Edition; The Innovator’s Dilemma; Leading Change; Playing to Win; and Blue Ocean Strategy, Expanded Edition.
Author: Danielle Fuller Publisher: Cambridge University Press ISBN: 1108864856 Category : Language Arts & Disciplines Languages : en Pages : 153
Book Description
Readers are essential agents in the production of bestsellers but bestsellers are not essential to readers' leisure pursuits. The starting point in this Element is readers' opinions about and their uses of bestselling fiction in English. Readers' relationships with bestsellers bring into view their practices of book selection, and their navigation of book recommendation culture. Based on three years of original research (2019–2021), including a quantitative survey with readers, interviews with social media influencers, and qualitative work with international Gen Z readers in a private Instagram chat space, the authors highlight three core actions contemporary multimodal readers make– choosing, connecting, and responding– in a transmedia era where on- and offline media practices co-exist. The contemporary multimodal reader, or the MMR3, they argue, illustrates the pervasiveness of recommendation culture, reliance on trusted others, and an ethic of responsiveness.
Author: Lisa Fletcher Publisher: Cambridge University Press ISBN: 1108856713 Category : Language Arts & Disciplines Languages : en Pages : 179
Book Description
From airport bookstores to deckchairs, as audiobooks downloaded by commuters, and on Kindles and other portable devices, twenty-first century bestsellers move in old and new ways. This Element examines the locations and mobilities of the contemporary bestseller as a multi-format commercial object. It employs paratextual, textual, and site-based analysis of the spatiality of bestsellers and considers the centrality of geography to the commercial promise of these books. Space, Place, and Bestsellers provides analysis of the spatial logic of bestseller lists, evidence-rich accounts of the physical and digital retail sites through which bestsellers flow, and new interpretations of how affixing the label 'bestseller' individual authors and titles generates industrial, social, and textual effects. Through its multi-layered analysis, this Element offers a new model for studying the spatiality of popular fiction.
Author: Rachel Noorda Publisher: Cambridge University Press ISBN: 1009117793 Category : Language Arts & Disciplines Languages : en Pages : 115
Book Description
International bestsellers are the ideal sites for examining the complicated relationship between literary culture and national identity. Despite the transnational turns in both literary studies and book history, place is still an important configurer of twenty-first-century book reception. Books are crucial to national identity and catalysts of nationalist movements. On an individual level, books enable readers to shape and maintain their own national identities. This Element explores how contemporary readers' understandings of nation, race/ethnicity, gender, and class continue to shape their reading, using as case studies the online reception of three bestseller titles-Liane Moriarty's Big Little Lies (Australia), Zadie Smith's NW (UK), and Kevin Kwan's Crazy Rich Asians (USA). In doing so, this Element demonstrates the need for and articulates a transnational conceptualisation of the relationship between reader identity and reception.
Author: W. Chan Kim Publisher: Harvard Business Review Press ISBN: 1625274491 Category : Business & Economics Languages : en Pages : 317
Book Description
Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.
Author: W. Chan Kim Publisher: Harvard Business Press ISBN: 163369416X Category : Business & Economics Languages : en Pages : 384
Book Description
Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic articles “Blue Ocean Leadership” and “Red Ocean Traps.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), Kim and Mauborgne argue that lasting success comes not from battling competitors but from creating “blue oceans”—untapped new market spaces ripe for growth. The book presents a systematic approach to making competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. In the article “Red Ocean Traps,” the authors show how managers’ mental models—ingrained assumptions and theories about the way the world works—undermine attempts to discover uncontested new market spaces. The authors provide a framework for avoiding spaces where competition is bloody (red oceans) and moving to blue ocean spaces with ample potential.
Author: W. Chan Kim Publisher: Harvard Business Press ISBN: 1633694151 Category : Business & Economics Languages : en Pages : 400
Book Description
Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic article “Blue Ocean Leadership.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), Kim and Mauborgne argue that lasting success comes not from battling competitors but from creating “blue oceans”—untapped new market spaces ripe for growth. The book presents a systematic approach to making competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. In the article “Blue Ocean Leadership,” the authors apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and realized talent and energy of employees. The authors offer a systematic method for uncovering, at every level of the organization, which leadership acts and activities will inspire employees to give it their all and a process for getting managers throughout the company to undertake these tasks.
Author: Beth Driscoll
Author: Beth Driscoll
Author: Kelvin Smith
Author: Harvard Business Review
Author: Danielle Fuller
Author: Lisa Fletcher
Author: Rachel Noorda
Author: W. Chan Kim
Author: W. Chan Kim
Author: W. Chan Kim