The Routledge Handbook of Language and Persuasion PDF Download

Author: Jeanne Fahnestock
Publisher: Taylor & Francis
ISBN: 1000573370
Category : Language Arts & Disciplines
Languages : en
Pages : 831

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Book Description
This handbook provides a wide-ranging, authoritative, and cutting-edge overview of language and persuasion. Featuring a range of international contributors, the handbook outlines the basic materials of linguistic persuasion – sound, words, syntax, and discourse – and the rhetorical basics that they enable, such as appeals, argument schemes, arrangement strategies, and accommodation devices. After a comprehensive introduction that brings together the elements of linguistics and the vectors of rhetoric, the handbook is divided into six parts. Part I covers the basic rhetorical appeals to character, the emotions, argument schemes, and types of issues that constitute persuasion. Part II covers the enduring effects of persuasive language, from humor to polarization, while a special group of chapters in Part III examines figures of speech and their rhetorical uses. In Part IV, contributors focus on different fields and genres of argument as entry points for research into conventions of arguing. Part V examines the evolutionary and developmental roots of persuasive language, and Part VI highlights new computational methods of language analysis. This handbook is essential reading for those researching and studying persuasive language in the fields of linguistics, rhetoric, argumentation, communication, discourse studies, political science, psychology, digital studies, mass media, and journalism.

Author: Joan C. Beal
Publisher: Taylor & Francis
ISBN: 1000857131
Category : Language Arts & Disciplines
Languages : en
Pages : 523

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Book Description
This handbook provides a comprehensive and cutting-edge overview of the field of linguistic prescriptivism. Mapping the current status quo of the field and marking its two-decade transformation into a serious field of study within linguistics, this volume addresses both the value and the methods of studying prescriptivism. It covers: • Theoretical and methodological approaches – from historical to experimental approaches and including corpus-based methods and attitudes research; • Contexts in which prescriptive efforts can be both observed and studied – including in education, technology, the media, language planning and policies, and everyday grassroots practices; • Geographical contexts of prescriptivism – featuring chapters on inner- and outer-circle Englishes, English as a Lingua Franca, as well as prescriptivism in the context of other world languages including minority and endangered languages. With contributions from an international line-up of leading and rising-star scholars in the field, The Routledge Handbook of Linguistic Prescriptivism marks the evolution of linguistics as a fully self-aware discipline and will be an indispensable guide for students and researchers in this area.

Author: Colleen Cotter
Publisher: Routledge
ISBN: 1317375246
Category : Language Arts & Disciplines
Languages : en
Pages : 572

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Book Description
The Routledge Handbook of Language and Media provides an accessible and comprehensive overview of state-of-the-art research in media linguistics. This handbook analyzes both language theory and practice, demonstrating the vital role of this research in understanding language use in society. With over thirty chapters contributed by leading academics from around the world, this handbook: addresses issues of language use, form, structure, ideology, practice, and culture in the context of both traditional and new communication media; investigates mediated language use in public spheres, organizations, and personal communication, including newspaper journalism, broadcasting, and social media; examines the interplay of language and media from both linguistic and media perspectives, discussing auditory and visual media and graphic modes, as well as language and gender, multilingualism, and language change; analyzes the advantages and shortcomings of current approaches within media linguistics research and outlines avenues for future research. The Routledge Handbook of Language and Media is a must-have survey of this key field, and is essential reading for those interested in media linguistics.

Author: Sandrine Zufferey
Publisher: Taylor & Francis
ISBN: 1000919382
Category : Language Arts & Disciplines
Languages : en
Pages : 523

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Book Description
The Routledge Handbook of Experimental Linguistics provides an up-to-date and accessible overview of various ways in which experiments are used across all domains of linguistics and surveys the range of state-of-the-art methods that can be applied to analyse the language of populations with a wide range of linguistic profiles. Each chapter provides a step-by-step introduction to theoretical and methodological challenges and critically presents a wide range of studies in various domains of experimental linguistics. This handbook: Provides a unified perspective on the data, methods and findings stemming from all experimental research in linguistics Covers many different subfields of linguistics, including argumentation theory, discourse studies and typology Provides an introduction to classical as well as new methods to conduct experiments such as eye tracking and brain imaging Features a range of internationally renowned academics Shows how experimental research can be used to study populations with various linguistic profiles, including young children, people with linguistic impairments, older adults, language learners and bilingual speakers Providing readers with a wealth of theoretical and practical information in order to guide them in designing methodologically sound linguistic experiments, this handbook is essential reading for scholars and students researching in all areas of linguistics.

Author: Vijay Bhatia
Publisher: Routledge
ISBN: 1317916433
Category : Language Arts & Disciplines
Languages : en
Pages : 613

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Book Description
The Routledge Handbook of Language and Professional Communication provides a broad coverage of the key areas where language and professional communication intersect and gives a comprehensive account of the field. The four main sections of the Handbook cover: Approaches to Professional Communication Practice Acquisition of Professional Competence Views from the Professions This invaluable reference book incorporates not only an historical view of the field, but also looks to possible future developments. Contributions from international scholars and practitioners, focusing on specific issues, explore the major approaches to professional communication and bring into focus recent research. This is the first handbook of language and professional communication to account for both pedagogic and practitioner perspectives and as such is an essential reference for postgraduate students and those researching and working in the areas of applied linguistics and professional communication.

Author: Edda Weigand
Publisher: Taylor & Francis
ISBN: 1317612590
Category : Language Arts & Disciplines
Languages : en
Pages : 374

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Book Description
The Routledge Handbook of Language and Dialogue is the first comprehensive overview of the emerging and rapidly growing sub-discipline in linguistics, Language and Dialogue. Edited by one of the top scholars in the field, Edda Weigand, and comprising contributions written by a variety of likewise influential figures, the handbook aims to describe the history of modern linguistics as reasoned progress leading from de Saussure and the simplicity of artificial terms to the complexity of human action and behaviour, which is based on the integration of human abilities such as speaking, thinking, perceiving, and having emotions. The book is divided into three sections: the first focuses on the history of modern linguistics and related disciplines; the second part focuses on the core issues and open debates in the field of Language and Dialogue and introduces the arguments pro and contra certain positions; and the third section focuses on the three components that fundamentally affect language use: human nature, institutions, and culture. This handbook is the ideal resource for those interested in the relationship between Language and Dialogue, and will be of use to students and researchers in Linguistics and related fields such as Discourse Analysis, Cognitive Linguistics, and Communication.

Author: Joan Mulholland
Publisher: Routledge
ISBN: 1134878753
Category : Education
Languages : en
Pages : 432

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Book Description
Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications.

Author: Richard M. Perloff
Publisher: Routledge
ISBN: 0429589409
Category : Psychology
Languages : en
Pages : 628

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Book Description
Now in its seventh edition, this essential text continues to provide students with a comprehensive yet accessible overview of the study and practice of persuasive communication. Attuned to the swift changes in the world of persuasion in the twenty-first century, this book covers how theories and research illuminate and adapt to our present digital era, with continued attention to ethical implications and today’s big topics. This new edition features updated definitions of key terms in the field as they relate to present-day practice; an integration of persuasion theories and the ubiquity of online influence; new examples and cases to illustrate persuasive communication’s approach to health campaigns, attitudes, communicator appeals, dissonance, and ethics; and a thorough reflection of the most current scholarship in the field. The Dynamics of Persuasion, Seventh Edition provides a solid foundation for undergraduate students in communication studies and psychology to grasp the key concepts and practices of persuasive communication today. The book is complemented by online resources for both instructors and students, including an instructor’s manual, lecture slides, sample test questions, and links to relevant articles and videos illustrating concepts presented in the text. Please visit www.routledge.com/cw/perloff.

Author: Alexandra Georgakopoulou
Publisher: Routledge
ISBN: 1317439309
Category : Language Arts & Disciplines
Languages : en
Pages : 448

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Book Description
The Routledge Handbook of Language and Digital Communication provides a comprehensive, state of the art overview of language-focused research on digital communication, taking stock and registering the latest trends that set the agenda for future developments in this thriving and fast moving field. The contributors are all leading figures or established authorities in their areas, covering a wide range of topics and concerns in the following seven sections: • Methods and Perspectives; • Language Resources, Genres, and Discourses; • Digital Literacies; • Digital Communication in Public; • Digital Selves and Online-Offline Lives; • Communities, Networks, Relationships; • New debates and Further directions. This volume showcases critical syntheses of the established literature on key topics and issues and, at the same time, reflects upon and engages with cutting edge research and new directions for study (as emerging within social media). A wide range of languages are represented, from Japanese, Greek, German and Scandinavian languages, to computer-mediated Arabic, Chinese and African languages. The Routledge Handbook of Language and Digital Communication will be an essential resource for advanced undergraduates, postgraduates and researchers within English language and linguistics, applied linguistics and media and communication studies.

Author: Alan Partington
Publisher: Routledge
ISBN: 1351710109
Category : Language Arts & Disciplines
Languages : en
Pages : 263

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Book Description
This accessible introductory textbook looks at the modern relationship between politicians, the press and the public through the language they employ, with extensive coverage of key topics including: ‘spin’, ‘spin control’ and ‘image’ politics models of persuasion: authority, contrast, association pseudo-logical and ‘post-truth’ arguments political interviewing: difficult questions, difficult answers metaphors and metonymy rhetorical figures humour, irony and satire Extracts from speeches, soundbites, newspapers and blogs, interviews, press conferences, election slogans, social media and satires are used to provide the reader with the tools to discover the beliefs, character and hidden strategies of the would-be persuader, as well as the counter-strategies of their targets. This book demonstrates how the study of language use can help us appreciate, exploit and protect ourselves from the art of persuasion. With a wide variety of practical examples on both recent issues and historically significant ones, every topic is complemented with guiding tasks, queries and exercises with keys and commentaries at the end of each unit. This is the ideal textbook for all introductory courses on language and politics, media language, rhetoric and persuasion, discourse studies and related areas.